Barbie Signature

Having amassed over 2 million followers since its debut in 2014, the @BarbieStyle Instagram account gives fans a glimpse into the daily life of their favorite fashion icon. Now, the @BarbieStyle fashion doll collection brings some of Barbie doll’s most memorable looks from the...

Having amassed over 2 million followers since its debut in 2014, the @BarbieStyle Instagram account gives fans a glimpse into the daily life of their favorite fashion icon. Now, the @BarbieStyle fashion doll collection brings some of Barbie dolls most memorable looks from the...

To celebrate the beauty and tradition of the Lunar New Year, this collectible Barbie® Lunar New Year™ doll wears a festive creation from one of China’s most renowned couturiers, Guo Pei. For over 20 years, Guo Pei has created breathtaking creations that draw inspiration...

Barbie Signature Member Exclusive  The Barbie Crystal Fantasy Collection is designed to reflect the unique energy and beauty of exceptional stones. Widely regarded for its spiritual and healing properties, the amethyst stone comes to life with Barbie® doll dressed in a sweeping lavender chiffon gown with a glittering sash delicately...

Barbie recognizes all female role models. The Inspiring Women™ Series pays tribute to incredible heroines of their time; courageous women who took risks, changed rules and paved the way for generations of girls to dream bigger than ever before. Rosa Louise Parks worked as...

Barbie® recognizes all female role models. The Inspiring Women™ Series pays tribute to incredible heroines of their time – courageous women who took risks, changed rules and paved the way for generations of girls to dream bigger than ever before. Born in Long Beach,...

Wonder Woman 1984™ Barbie® dolls shine the spotlight on the timeless romance of Diana Prince™ and Steve Trevor™. Diana has been living quietly among mortals performing superheroic acts incognito. After being reunited with Steve Trevor™, their bond is as strong as ever. The world,...

Surf’s up with “The Sun Set!” Malibu Barbie® and her beach-loving friends made a big splash with their debut in 1971. Fifty years later, the original California girl and her friends are still making waves. This Malibu Barbie® gift set features classic reproductions of...

In 1973, Barbie® grabbed her diploma and broke the glass ceiling to become a doctor for the very first time. This classic Barbie® reproduction doll celebrates one of her most important careers while honoring the dedication of first responders everywhere. While prepping and scrubbing...

Barbie® presents a reproduction of the 1975 Gold Medal™ Barbie® doll. As the spirit of the Olympics draws athletes and the world together in solidarity, this reproduction celebrates the excitement of competition and the enduring power of teamwork. Dressed in red, white and blue,...

After hundreds of letters poured in requesting a boyfriend for Barbie®, Mattel introduced Ken™ in 1961 and the world's most iconic couple was born. We celebrate the 60th anniversary with this Silkstone® reproduction in his classic beach style. A “Genuine KenKen” wrist tag keeps...

The BMR1959™ collection celebrates the fashion heritage of Barbie® and showcases how current trends influence the brand. These bold, fully posable dolls capture the diverse looks found in today’s streetwear culture. From high-low fashion mixes, re-imagined ‘90s gear to juxtaposed patterns, textures, and silhouettes,...

The BMR1959™ collection celebrates the fashion heritage of Barbie® and showcases how current trends influence the brand. These bold, fully posable dolls capture the diverse looks found in today’s streetwear culture. From high-low fashion mixes, re-imagined ‘90s gear to juxtaposed patterns, textures, and silhouettes,...

Barbie® celebrates HBC’s 350 years of adventure! From humble beginnings as an outpost beyond the mapped world to a leading international retailer, HBC is 350 years old, making it the oldest company in North America. HBC Stripes Barbie® doll pays homage to the company’s...

Celebrate a special performance or inspire ballet dreams with Ballet Wishes Barbie doll. This beautiful Barbie doll is recital-ready with a satiny ballerina costume in pretty shades of pastel purple and blue and a matching, multi-layered tulle skirt. A gorgeous glittering tiara, tights and...

TestBarbie--It's a joyous time of year, when everything appears to sparkle and glisten with holiday magic. Dressed for the occasion, 2021 Holiday Barbie doll shines in a gorgeous gown with off-the-shoulder ruched sleeves and a metallic bodice that shines with sculpted “gemstones.” Her full...

The Barbie Tribute Collection celebrates visionaries whose incredible contributions have helped shape and impact culture. Inspired by a look from her 2017 ready-to-wear collection, Vera Wang Barbie Doll wears a monochromatic ensemble featuring a black romper under a chiffon dress with attached puff sleeves,...

In 1977, Barbie entered the Superstar era, wowing fans with glamorous fashions and hairstyles. This dazzling reproduction celebrates Superstar Barbie doll in one of her glitziest looks from the era. Ready to dance the night away, she wears a fabulous pink evening gown with...

The Barbie Inspiring Women Series pays tribute to incredible heroines of their time. Madam C. J. Walker was born Sarah Breedlove in 1867 on a Delta, Louisiana cotton plantation. The daughter of parents who were formerly enslaved and became sharecroppers, Walker would become a...

Spend a day with Barbie in a replica of her original 1962 Dream House. In honor of Mattel’s 75th anniversary, this vintage reproduction is identical to the original, right down to the mid-century modern décor, self-assembled slim-line furniture and decorative accessories. Barbie doll is...